Why Responsive Web Design Is a Necessity For a Business?
Why Responsive Web Design Is a Necessity For a Business?
With over 2.8 billion people having smartphones around the word, “responsive” e-commerce website design seems to be the latest trend in the world of the World Wide Web. Following the increasing number of people surfing the internet using their mobile devices, Google also recently made an announcement, according to which the websites with responsive designs will be preferred when allocating ranking on search results.
What is Responsive Design?
In the year 2018, over 52.2% of website traffic was processed through mobile devices, it is clear that the future of online shopping is mobile. Responsive e-commerce website design is a technology that allows the website to offer simple and user-friendly navigation over the mobile devices, similar to the desktop screens. In simple words, responsive design allows your online shopping website to respond and resize to whatever device your customer is using.
To give you a real example, you can try using a website on your desktop and if it is not developed using responsive technology by a website design company, then using the website on mobile devices is going to be a hectic task and everything on the website will be scattered, making it difficult to browse the products.
Advantages Of Responsive Design Website
So, now that we know what is responsive design by a professional web design company, let’s have a glance at the benefits it offers to website owners.
- Reach more audience – Responsive website gives the users a better browsing experience, which means more users will like to browse through the website.
- Better Ranking – Google loves responsive e-commerce website design, which means the websites with responsive design are more likely to have a better ranking on the search results.
- Increased earnings – By going from a mobile-friendly version to a responsive website, your business is likely to have more visitors and conversions, resulting in increased conversions or earnings from ads.
- Stay competitive – Not all your competitors are using responsive technology. So, if you use it, you will give a tough competition to them.
So, go ahead and look for a professional web design company to create a future-ready and advanced responsive website.
